Your Business Needs "Up's" in this Down Time!

Branding is Great...but Leads are Better.

Pop quiz! Quick - answer this -- recall 3 ads from the super bowl! Time's up, pencils down...I couldn't get one specifically - I think Bud had a couple in there, maybe Coke or Pepsi...I remember laughing at one of them...$3 mill. each ad, all branding, zero recall.

Branding or image advertising is expensive in the short run, and hard to quantify in the long run. Big agencies love branding. You win awards with branding...but does branding drive business? I say no...not efficiently at least.

I Want Up's!

If you own a business I know you want "up's". Every business needs more business and they need it now. These days call for focus on lead generation first, branding as a bonus. Ask for the order every time.

Lead Generation with "Radio Sales Advantage"

We have developed a new advertising product designed for lead generation. Strategic partnerships with radio groups are being developed to execute the program for local businesses. Radio Sales Advantage is our solution to getting "more Up's in this Down time"! Designed from our experiences over the past 2 years working with local businesses, the Radio Sales Advantage new business development system takes the best features of radio - reaching masses of consumers during business hours, with affordable frequency and targeted audiences - and combines it with Google/Yahoo/MSN search advertising - all on a track-able platform for accountability and lead generation.

Here's our beta site for Radio Sales Advantage, called http://www.clearchannelcustomercapture.com/ If you own a business in Denver, give Clear Channel a call to find out more about this new lead generating marketing system. If you run radio stations somewhere - call me to find out how your group can benefit. 303-748-6247